Meta Ads case studies for fashion & D2C brands
Five accounts, with the Meta Ads Manager screenshot for each, so you can check every number yourself. Brand names are withheld; all accounts were managed by our founder.
D2C fashion brandJun 1–24, 2026
6.73x
ROAS in 24 days
- ₹9.23L spend → ₹62.13L revenue
- 2,153 purchases at ₹429 CPA
- ₹2,886 average order, no discounting
High-volume fashion accountJun 1–30, 2026
₹12L
spent in a month at 5.42x ROAS
- 15+ ad sets live at once, no overlap
- Top ad set: 1,205 purchases at 6.74x
- CPA held flat as budget grew
Premium ecommerce brandJun 27, 2026
8.80x
ROAS in a single day
- ₹40.5K spend → ₹3.56L revenue
- 124 purchases at ₹327 CPA
- ₹2,876 average order held
Lead generationJun 1–27, 2026
₹59.87
average cost per lead
- 2,020 leads from 6 campaigns
- WhatsApp leads ~15–20% cheaper than forms
- Cost per lead never above ₹75
Fresh campaign launchJul 1–13, 2026
5.18x
ROAS in the first 13 days
- ₹88.5K spend → ₹4.58L revenue
- 3.38% link CTR from day one
- Scaling began on day 10
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